Johanna who is from Boston started her career in one of the top advertising agencies in Boston where she held the position of Marketing Communications Manager. There she managed communications and publicity for The Goldhirsh Publishing Company – launched their Inc. Magazine, Cambridge Savings Bank, and Raytheon Corporation to name just a few clients. Johanna moved to Connecticut with her husband and settled in central Connecticut to continue her career in marketing communications and public relations. She has held positions of Director of Marketing Communications for several advertising agencies in Glastonbury and Newington where she managed communications for clients in banking, high technology and education. Clients included Manchester Savings Bank and the University of Hartford. The most rewarding career experience was her time with the Navy Morale, Welfare and Recreation Department headquartered in Groton, Connecticut. As Director of Marketing and Corporate Sponsorship, Johanna was instrumental in marketing quality of life programs for the enlisted, their families and retirees enhancing their time in the on-base community. Managing the corporate sponsorship program, the funding increased working with Pepsi Cola Company, Lifecycle, Navy Federal Credit, and more, with the ability to hold on-base concerts and special events open to the public.
Most recently Johanna held the position as Director of Marketing Communications with InSite One, a healthcare high technology company. In this position, she developed a brand guide, ad campaigns for all platforms, and capabilities brochure. She also managed over 20 trade shows and marketing communication attendee engagement across the country including the annual Radiological Society of North America Conference in Chicago, Illinois.
Johanna has lived in Moodus for 22 years and now with her whimsical cat Jax.